Advertising
Deliver outstanding digital results with Wests Tigers!
- Website Advertising
- Email Direct Marketing (EDMs)
- Social Media Promotions
- Use of Intellectual Property
Website Advertising
As one of the most visited websites in the NRL, Wests Tigers website advertising is an effective way to engage Wests Tigers fans across a variety of demographics.
Wests Tigers ask that all website advertisements are scheduled in with your account manager by the end of March, 2022. Whilst Wests Tigers will attempt to accomodate all preferred dates for advertisements, the club cannot guarantee your preferred date will be available — making earlier communication much preferable.
Website creative should be provided to Wests Tigers no less than one week prior to the scheduled start date for your advertisement.
In addition to the below size requirements for advertisements, Wests Tigers also ask that your logo is provided in eps, ai, png and jpg format to ensure the club can include the logo on our website and corporate partners page where applicable.
Format | Size | Other Requirements | |
Large | JPG or GIF image | 970 x 250 pixels | Link to website |
Medium | JPG or GIF image | 728 x 90 pixels | Link to website |
Small | JPG or GIF image | 320 x 50 pixels | Link to website |
Box | JPG or GIF image | 300 x 250 pixels | Link to website |
Email Direct Marketing (EDMs)
Wests Tigers have three primary EDM databases who receive weekly communications from the club during the course of the season:
- Members EDM — Approximately 10,000 subscribers
- Supporters EDM — Approximately 20,000 subscribers
- Corporate EDM — Approximately 1,000 subscribers
Wests Tigers ask that all EDM creatives are scheduled in with your account manager by the end of March, 2022. Whilst Wests Tigers will attempt to accomodate all preferred dates for EDM inclusions, the club cannot guarantee your preferred date will be available — making earlier communication much preferable.
EDM creative should be provided to Wests Tigers no less than one week prior to the scheduled send date for the EDM containing your inclusion.
Format | Size | Other Requirements | |
EDM Box | JPG image | 298 x 286 pixels | Link to website |
Social Media Promotions
Wests Tigers social media channels extend to a reach of over 450,000 people worldwide. All social campaigns need to be scheduled by the end of March, 2021 in order to ensure best delivery and execution for both organisations.
All creative needs to be provided to the Wests Tigers no less than one (1) week prior to the scheduled post live date for all social media platforms. Any deliverables that are not scheduled before the end of the contract date will not be rolled over to the following year, unless discussed otherwise with both organisations.
The below information relate to the different Wests Tigers channels, and sizing formats for social media advertisements and promotions.
Wests Tigers have over 266,000 likes on its official Facebook page. We recommend that creatives are supplied in the following formats:
Format | Size (as needed) | Other Requirements | |
Video | MP4 or MOV | 1280 x 720 pixels (landscape) 720 x 1280 pixels (portrait) 720 x 720 pixels (square) |
Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post |
Photo | JPG | 720 x 1280 pixels (portrait) 1200 x 1200 pixels (square) |
Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post |
Wests Tigers have over 90,000 followers of its official Twitter account. For Twitter campaigns, creative needs to be supplied in the following formats:
Format | Size (as needed) | Other Requirements | |
Video | MP4 | 1280 x 720 pixels (landscape) 720 x 1280 pixels (portrait) 720 x 720 pixels (square) |
Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post Videos cannot exceed two minutes |
Photo | JPG | 1280 x 720 pixels (landscape) 720 x 1280 pixels (portrait) 720 x 720 pixels (square) |
Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post |
Instagram stories
Wests Tigers have over 128,000 followers of its official Instagram account. We recommend that creatives are supplied in the following formats for story posts:
Format | Size | Other Requirements | |
Video | MP4 or MOV | 1080 x 1920 pixels | Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post Videos cannot exceed 10 seconds |
Photo | JPG or PNG | 1080 x 1920 pixels | Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post |
Wests Tigers have over 3,000 followers of its official LinkedIn account. We recommend that creatives are supplied in the following formats:
Format | Size | Other Requirements | |
Photo | JPG | 1200 x 1200 pixels | Desired copy for post (inc. hashtags) Links to relevant website Approved to tag brand in post |
Use of Intellectual Property
As per your contact you have the use of Wests Tigers Intellectual Property. Any use of Wests Tigers IP must firstly be approved by the club prior to release.
Wests Tigers respect and honour the Traditional Custodians of the land and pay our respects to their Elders past, present and future. We acknowledge the stories, traditions and living cultures of Aboriginal and Torres Strait Islander peoples on the lands we meet, gather and play on.